Reborn multinational giant

Chapter 42



The first day Fang Zhe and fat man returned to Qingxu, they passed like prisoners. Although the news they brought back was a little sudden, both parents slowly accepted it.

In the evening, the fat man and his parents had dinner at Fang\'s house. Because they were busy, they didn\'t eat together for a long time. Therefore, the lively atmosphere gave Fang Zhe and the fat man a chance to relax.

After that, Fang zhe began to be busy with the business plan. It was the first time Fang Zhe wrote it from his previous life to this life, so he had to take it seriously.

Fang zhe needs to think carefully about what kind of company he will open in the future, what the company\'s business is, the industry background and development trend involved in the business, and then turn them into more specific written words.

This plan is not only a test for Zheng Siwen, but also a test for Fang Zhe\'s ability to plan for the future. If he can\'t even write such a business plan well, Fang zhe doubts that Zheng Siwen still wants to cooperate with him.

If Fang zhe just came back from rebirth, what company did you ask him to open? The answer is clear, game company.

Now, Fang zhe feels that his desire is expanding. Just the game company can\'t meet his appetite. The game company is falling from the height of ideal to the level of goal. On the contrary, a great company or enterprise has become Fang Zhe\'s new ideal.

In the conversation with Zheng Siwen before leaving Yanjing, they talked about a lot of content, from games to e-commerce, from the Internet to real estate. Fang Zhe, a rebirth with a memory of nearly ten years in the future, collided with Zheng Siwen\'s ideas, which is also the charm of Fang Zhe to attract Zheng Siwen.

It\'s rare to find such a good person. If you don\'t have enough ability, you can tolerate it. Anyway, as long as Fang Zhe is willing to study hard, he doesn\'t dare to be a person like Ma Yun and Ma Huateng. At least it\'s OK to be a successful entrepreneur.

Turning to the small book he bought a few months ago, Fang zhe privately called it the secret of the future, which records all kinds of things that Fang zhe deliberately or occasionally remembered in the future.

After everything, the time is roughly or vaguely marked. Fang zhe wants to make a good plan for the future. This secret script is naturally the best reference.

Many things Fang zhe didn\'t remember, but they are really very important. In this life, Fang zhe learned it by watching the news on the Internet.

For example, in July, American Activision and Blizzard Entertainment merged into Activision Blizzard, which also aroused some concerns of Fang Zhe. If it is only a pure game company, or a game company with games as the core, can it have a good future?

From the global EA, Ubisoft, kolomey, Sony, Nintendo and other domestic perfect, Shanda, Netease, the ninth city, Tencent and other companies with game business, a pure game company has a limited ceiling height, and their market value is up to ten billion dollars, not to mention a pure mobile game company?

Supercell, the developer of several popular games around the world, such as tribal conflict and royal war, sold to Tencent for less than $10 billion in the past. Companies with other businesses as the main line or integrated with other businesses have a higher market value than pure game companies.

Like Sony and Tencent, Sony\'s business ranges from electronic products to games, film and television animation. It is the leader of Rb multinational companies in the last century. However, Sony has not been able to seize enough opportunities in the Internet wave at the end of the last century and the mobile Internet wave that has begun now. Sony has slowly declined.

Another company, Tencent, a well-known Internet enterprise in China, rose from the Internet wave at the end of last century. In the current era of mobile Internet, Tencent seized the opportunity to grab the super VIP ticket wechat of mobile Internet. When Fang zhe came back, Tencent\'s market value had exceeded HK $3 trillion, about US $400 billion, It accounts for one tenth of the market value of the Hong Kong stock exchange.

The market value of apple, which leads the mobile Internet event, is moving towards a trillion dollars.

What kind of enterprise is a big enterprise? The business is large enough, there are enough employees and the turnover is high enough.

What kind of enterprise is a great enterprise? On the basis of large enterprises, change the lives of most people.

If there is no rebirth, Fang zhe may be satisfied with guarding a game company, honestly being a local tyrant and having fun all his life.

But God wanted to see him and gave him this opportunity. His inner ambition and desire could not be stopped. He became an enterprise, a big enterprise, a great enterprise and a great enterprise that changed the world.

Fang zhe looked at the various keywords and events recorded in the small book and thought about how to build a great enterprise.

Achieve success and win recognition when the wheels of history roll forward. Some of them are promoted to be great or successful. At the end of last century, these people were Ma Huateng, Ma Yun and Robin Li.

Fang Zhe, who has known their history, knows that at the beginning of their establishment, they only had an ideal or goal in their heart. As for how to do it and to what extent, they also looked at it step by step.

But Fang zhe here, he can\'t. In this era, the Internet industry is already a red sea, and many people understand the Internet, including excellent people like zhe.

Moreover, whether at home or abroad, there are many giants. It is difficult for Fang Zhe to escape their sight and grow from a small sapling to a towering tree.

Before Fang Zhe\'s rebirth, only Xiaomi was a giant among the companies that grew up relying on the mobile Internet in China. Other Didi, meituan, hungry, worship and so on all had the shadow of bat behind them, or at most a unicorn.

There are many reasons why Xiaomi can break free from the gap of giants, such as tuyere, Internet thinking, online sales, cost performance and so on.

The external very important reason is that Xiaomi\'s first main mobile phone business has no conflict with bat\'s three Internet giants, and the barriers to making mobile phones are not easy for the three giants to break through.

At that time, there were business conflicts, including domestic mobile phone manufacturers such as Huawei, ZTE, Meizu, Coolpad and overseas Samsung LG. At that time, these domestic manufacturers tended to focus on channels rather than services. They mainly occupied the low-end market. The medium and high-end market was dominated by overseas mobile phones. Xiaomi has its incomparable competitive advantage in both the former and the latter.

Let Fang zhe make mobile phones. He really looks up to him. Lei always wants money and contacts. Fang zhe can\'t even open the door of the mobile phone factory.

The two big meat of the mobile Internet era, the mobile phone has been passed by Fang Zhe, and the rest is the mobile Internet. Similarly, the mobile Internet is most likely to produce giants in three directions: social networking, e-commerce and search.

Among them, search is not certain. Because of the closure of APP applications and content integration, search belongs to in app search. It is difficult for a single third-party search manufacturer to get to the whole Internet by relying on crawlers like the open pc internet. This is also one of the reasons why Google, a search provider, inexplicably engaged in mobile phone system in the past, It is also one of the reasons why google has slowly fallen into the first tier and its market value has been unable to exceed $100 billion.