Reborn multinational giant

Chapter 2



Although there were many people in the library, it was very quiet. The cough from time to time did not disturb Fang Zhe, who was deep in thought.

As the hottest industry at present, it is also an industry that Fang zhe knows very well. It is not the Internet industry, but Baidu, Tencent and Alibaba on the computer PC have become the general trend. Whether it is communication, e-commerce or search, it is no longer a place where entrepreneurs can enter the market.

However, in the United States on the other side of the ocean, a wave of smart phones set off by apple is coming, followed by great changes in the Internet industry and the birth of mobile Internet, which is a once-in-a-lifetime opportunity.

Fang zhe thought carefully about the evolution of mobile Internet in China and even the world, from the birth of iPhone to the emergence of Android, the decline of Nokia, the rise of Samsung, the emergence of microblog, wechat and other apps, mobile game fire, o2o, QR code, mobile payment, the prosperity of sharing economy and so on.

From 2008 to the years before Fang Zhe\'s rebirth, the birth of mobile Internet has brought great changes to people\'s life.

Many opportunities made Fang zhe secretly happy, but he didn\'t dazzle his mind. At this time, Fang zhe was just a college student with nothing. If he wanted to catch the bus of mobile Internet, he had to make a feasible plan and breakthrough.

After thinking for a moment, Fang zhe decided to develop his strengths and avoid his weaknesses and attack quickly. The former is that he has played games for several years and knows the development trend of the game industry best. The latter is that he is just a college student with nothing. The opportunity is fleeting. He must try every means to take action as soon as possible to complete the original accumulation and prepare for the greater development in the future.

Fang zhe focuses on the iPhone 3G to be released in July. More precisely, it is the app store to be released along with it. The app store integrated in the iPhone and the core and key of the mobile Internet era that ordered tens of millions of developers around the world to change people\'s lives in the previous life.

Fang zhe has read a lot of reports about the Appstore in his previous life. Out of interest, Fang zhe has also studied the early development of the Appstore. Although there is little relevant information in China due to language and firewall, he can\'t stand Fang zhe who likes to climb over the wall. He can not only practice English, but also find what he is interested in.

I remember when the app store was just released, there were only more than 500 apps in the whole app store. Even a few years later, there were more new apps on the shelves every day.

However, it is precisely because there are few applications. The first batch of applications released have been the first to eat crabs. In the first three days of the release of the Appstore, the total number of downloads of all applications exceeded 10 million times, and on average, the number of downloads of each application exceeded 200000 times.

Of course, the number of downloads of free apps is certainly much larger than that of paid apps, but even so, paid apps make a lot of money by relying on their initial popularity. At that time, there were only more than 100 games in the entire app store, and at the top of the best-selling list was a monkey eating banana game made by RB Sega.

Fang zhe forgot the specific name, but the price and download volume are still fresh in Fang Zhe\'s memory, US $9.9, more than 500000 times.

Putting aside the official profits of the three components to apple, Sega made more than $3 million in three days with this game alone, which was more than 20 million yuan at the exchange rate at that time.

"More than 20 million", Fang zhe was a little excited when he thought of it. He had many years of experience in game development and knew almost all the Fire Games in the next few years. With the popularity of apple and Android around the world, there were more than 100 million games a few years later, and more top-level games such as the glory of the master of yin and Yang, It is not uncommon for the daily running water to exceed 100 million.

To figure this out, Fang Zhe\'s mouth couldn\'t help rising. He glanced at him and suddenly found that several roommates were staring at him.

"What\'s the matter?" Fang zhe asked in surprise.

"What do you think? I\'m happy for you. The saliva is about to fall out. It\'s like a pervert. Did you see a beautiful woman?" the fat man said and turned his head along Fang Zhe\'s eyes. It\'s already a little hot in May. Many beautiful women in cool clothes can still be found in the library.

"Is it the beauty in the white dress? It\'s really pretty." the fat man turned his head and asked Fang Zhe.

"Go away, be careful, I\'ll tell Yingying." Fang zhe took out the fat man\'s weakness to fight back. Yingying was a good friend Fang zhe knew when he played games with the fat man. As a result, he didn\'t know when he was hooked up.

At the beginning, Fang zhe also laughed at the fat man\'s falling in love with an old man playing a female number. It was not until a game voice later that Fang zhe was shocked. In the hearts of it otaku like Fang Zhe and fat man, whose code is the game, the Yingying voice is like the sound of nature.

After seeing Yingying\'s photos later, Fang zhe lamented that the fat man had taken shit luck. Therefore, fat people usually have a hundred concerns about Yingying. If they can\'t play games one day, they have to call Yingying to ask for leave.

After graduation, the fat man went to Jianghai for Yingying. Although they didn\'t get married in the end, they really made Fang zhe envy for many years.

Fang Zhe is a little tangled at the thought of this. What should you do if you know that your good friend will break up with his girlfriend in the future? Give them preventive shots or more unreasonable advice to break up as soon as possible?

Fang zhe was fascinated. The fat man directly wilted when he heard Yingying, but several other roommates had nothing in Fang Zhe\'s hand. However, several people\'s words had attracted the attention of the surrounding students. Fang Zhe and them quickly bowed their heads to read.

About the fat man and Yingying, anyway, it\'s still a long time in the future. Take a step by step. In Fang Zhe\'s opinion, the most important thing is that the fat man can follow his will and don\'t do anything he regrets. But at the moment, thinking about how to develop in the future is the most important thing for Fang Zhe.

Mobile games in the era of smart phones are far better than simple mapping and key operation in the past. Some unique functions or devices of smart phones, such as touch screen, gyroscope, gravity sensor and so on, provide the basis for the diversification and enrichment of games.

Like angry birds that will catch fire in two years, plants vs zombies, fruit ninjas, Temple Escape, Tom cat, etc., they can be popular all over the world without the development and popularization of smart phones.

The field of mobile communication in 2008 is an era of transition from 2G to 3G. Future generations have high requirements for network speed, memory operation and image processing. Now it is basically impossible to do and fire.

According to the development of attached hardware and software, games have experienced the development from casual games to moderate games and then to heavy games. Talking about games without hardware foundation and network environment is tantamount to a castle in the air and impractical.

At present, the resources Fang zhe has are the game development technology and experience in Fang Zhe\'s head, a clear understanding of the future development of the game industry and an understanding of the major innovations in the future science and technology industry. Only by releasing all these things from Fang Zhe\'s head and transforming them into visible resources can Fang zhe achieve himself and make money by taking advantage of the wave of mobile Internet.

If you play games, according to the existing conditions, you can only do simple games and win by relying on novel ideas and playing methods. Now others are in the exploratory stage, but Fang zhe has the impression of many kinds of fun games in his head.

Touching his conscience, Fang Zhe is a plagiarism, but let Fang zhe put aside these existing successful cases and think hard about the playing methods of some new small games. It\'s a little too virgin. Any ideal and ambitious reborn world can hardly resist the temptation to control the future and change the times.

However, speaking is speaking, doing is doing. Fang Zhe\'s heart was hard to overcome. It was not until Thursday two days later that Fang Zhe, who had been depressed for two days, finally figured it out. He first accumulated original capital through these ideas, and then turned to game distribution when he had enough ability. With his understanding of the general situation, distribution has more advantages than simple research and development. The traffic of mobile game industry is king and the channel is king, These eight words are not just words.

For other applications or products that became popular later, such as wechat, microblog, WhatsApp, Didi, etc., Fang zhe also plans to choose some of them and try to make them better with his own advantages. For those that may be worse, Fang zhe doesn\'t plan to touch.

On Thursday night, Fang zhe bought a notebook from the supermarket downstairs. On the title page, he wrote: "wealth from another world. - Reference: Fang zhe"

Fang Zhe wrote down some future nouns, product names, major events, keywords and so on in this notebook, then listed a simple plan for the near future, and constantly supplemented and adjusted keywords and plans in the days after.

First of all, there is more than one month before the release of iPhone 3G and app store in July. During this period, he can make one or two independent games. If it is in the summer vacation, Fang zhe can make three or four independent games in one month. However, because he still has to take classes and prepare for the exam in school, one or two are more reliable and reasonable.

Moreover, the game is very small, the function is simple, and the test is also easy. It can be basically completed by yourself. In addition, we have to leave enough time for things other than game development, such as applying for a developer account, understanding developer documents, building a development environment, submitting game reviews, etc.

Secondly, according to the final results of these two games, or to put it bluntly, see how much money you can make, and decide what to do later according to the amount of money.

Fang Zhe is a full pragmatic activist. After finalizing a simple plan, he began to prepare for game development.