Arrow paused a little and made some explanations so that his members could understand what customer group differentiation is. When these guys finally realized that even for the same product, the two sides for high-end users and low-end users did not constitute direct competition, arrow continued.

"As I just said, I need to try my best to make a difference between our mermaid song and the honey pot. Therefore, I put forward to decorate from the beginning, and told the logging father that the decoration is extremely luxurious. I can do whatever it looks magnificent. "

"Then, the poisonous needle president, since he came against us at the request of viscount Norris, how could he let go of every move of our guild? Therefore, sooner or later, he will also hear the idea that we want to decorate and take the high-end route. Just as I predicted, he came to eavesdrop. Finally, our assassin was "defeated" in the face-to-face confrontation with this guy, which will make him more assured that there is no conspiracy. "

"In fact, I\'m more worried about the Viscount Norris here."

Arrow pinched his chin and continued after a little thought——

"What if he doesn\'t follow my steps and doesn\'t decide to decorate the same? But now think about it, if Norris doesn\'t really want to make money, but simply wants to fight against our guild, he will follow my pace under the impetus of some force, even if he doesn\'t want to. It turned out that I was right. "

"Here, I have successfully guided the honey pot towards the direction of high-end guild. Since they want to work against us, it\'s natural that everything should be one step faster than us? Sure enough, when we were still painting the walls and primer, the honey pot had been decorated with great vigour and vigour. Next, this is the most important step to guide the other party to become a high-end guild! That is to isolate their user base. "

Here, ello winked at the cream on the side. The cream understood, happily put on a very comfortable posture on the seat, showed a very confident expression, and said slowly——

"Then it\'s my turn to appear ~ ~!"

"Oh, coco, don\'t always look at me like this. Okay, okay! I admit, this is also the president\'s plan. Well, I\'ll tell you what I\'ve done during this time. "

"First of all, I left with the unused stolen money. The stolen money was not included in the accounts of our guild, so it was effortless to use it. If we really use the funds of our guild to deal with this matter, the tax official may see some problems at that time, which is not good. "

"With these stolen money, I went to xiehu city according to the president\'s instructions and found the president of Jushan guild. Jushan guild, they once appeared undercover in the previous guild war, and then the undercover also entrapped our mermaid song, which saved us a lot of money to a great extent. In addition, they also lost the game, so they are not so strong in terms of momentum. "

"You don\'t know. I was alone! I broke into the guild of the mountain alone and directed at their president. The muscular Keith blaster was a meal of naming names! ha-ha! You should have seen the scene at that time. President Keith hurried out to meet me when he heard that the man who was the song of the mermaid came, especially when he heard my uncle cream coming, even before he could wear his shoes! At that time -- "

Arrow coughed hard, "cream, let\'s get to the point."

Cream was a little stunned, nodded a little embarrassed, resumed his boasting attitude and continued——

"I found president Keith, and then I hope he can help introduce a group of trustworthy people and have enough \'acting\' people to help deal with this incident. President Keith was also very capable and soon found several people. Those people were the clients that President Keith had solved the entrustment before. They were the actors of a small troupe. So I contacted these people to dress up as rich and rich, and specially found a honey pot to make trouble on the day when it reopened! "

Speaking of this, cream touched his chin proudly and smiled: "judging from the president\'s expression, their performance must be very successful? President, are these thirty golden flowers worth it? "

Arrow smiled and nodded at the assassin.

Although cocoa over there understood, there seemed to be some problems, and then said, "brother president, I understand this kind of door-to-door trouble. But how can this kind of trouble be called that... Customer group differentiation? If they continue to want to do civilian business after taking this case, won\'t it change soon? "

This necromancer, the more he knows, the more problems he will have. He is indeed a very clever child.

With a gentle smile on his face, arrow nodded and continued, "although it can be done, it will have a great problem. That\'s the problem of brand fit. "

"Let\'s say that our mermaid song has always been positioned to get along well with Pelican Town, integrate into the affordable adventurers guild in this town, and now the honey pot guild has been defined as a high-end guild. At this time, if a rich man wants to get good service, even if our mermaid song has a good reputation in Pelican Town, I\'m afraid that the rich man will no longer want to visit our guild when he sees that all the people in and out of our guild are ordinary civilians, but will turn to the one with a bad reputation, But it looks like a very high-end honeypot guild. "

"This is the stereotype of the nature of the guild."

"Continue to assume that if we have a lot of money in the future, we want to continue to open an adventurer guild in other towns. And that new town is a gathering place for the very rich, where our mermaid song opens. Then even if there is only one guild in that town, I\'m afraid there will be few. "

"Why? Because the nature of our guild in the eyes of the world is already like this. When everyone mentions the mermaid song, I\'m afraid they will think of the civilian guild for the first time. The rich and nobles, because of their class attributes, will not come to this civilian guild to entrust work. "

"Therefore, if I really want to expand my business in the rich areas, or really want to enter the high-end service industry of the adventurers guild in the future, and compete with other high-end guilds for a large number of noble and rich businesses, the best way is to re register a new guild, which is quite different from the original guild name, It won\'t make people think that this is the name of two related guilds at once. This is the best way to enter the high-end industry. "

Although this theory is somewhat difficult to understand, arrow explained these things with great care to these members. In the process of teaching, arrow found that he seemed to like teaching others what he learned. Looking at these guys who don\'t understand anything from being at a loss and helpless to understanding, that feeling is really cool!

As a magician, cocoa\'s understanding ability is really higher. She understood for the first time, then nodded and looked at ello admiringly: "brother president, you really know a lot! How awesome ~ ~! "

Arrow smiled and touched the little girl\'s head.

Brad on the other side still seemed a little confused. He touched the back of his head and said, "well... President arrow, I\'ll probably figure out what you mean. Maybe I\'ll understand it when I think about it. But what you just said... The class attribute of the rich and nobles themselves represents that they are not willing to enter our ordinary civilian guild? Why? What is their class attribute? "

Arrow was stunned. He remembered that he had not explained this, then smiled and said, "this is very simple. Well... Let me put it this way. Brad, what do you think is the difference between you and slim? "

"Ah? Shrem? "

Brad was slightly stunned and looked incomprehensible——

"Does that matter? There\'s a lot of difference between me and slim! Coco, Buffy, cream, are you right? "

Ailuo shook his head pretending not to understand: "is there a big difference? I don\'t think it makes any difference. You see, you need to eat and sleep, and slim needs to eat and rest. You said, "what\'s the difference between you and slim?"

Brad\'s face flushed with anxiety and said nervously, "but! But the president! I... yes! I have eyes, nose, mouth, hands and feet! And slim... Slim has nothing! "

Looking at the big man so anxious and serious, ello suddenly became playful and decided to continue: "is there a difference? Some of us humans have no eyes, no nose, no mouth, and some have no hands and feet. Do you mean to say that those human beings who lost these organs for various reasons are the same as slim? "

Brad quickly shook his head. "How could they be like slim? They are human! "

Arrow smiled: "they are human, you are human, but they have no eyes, mouth, nose, hands and feet like slim, so in other words, you are also like slim?"